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  • Ermeidis Coffees
    Visual identity for a coffee company 
    in Thessaloniki, Greece
  • and 
    a coffee shop in the city center.

    the coffee making process.

    founder was a suitable solution. The human figure would add a personal 
    touch to the identity, while the founder symbolizes the company’s history. 
    Emphasizing the historic background, the lettering of the logo was inspired 
    by vintage shop signs in Thessaloniki. The color palette derives from 
    the coffee itself: the beverage and the fruit of the plant.

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